Final Creature Mark and Interpretive Phrase
Finals with Grids
Further Exploration
After finishing this project I wanted to think of a way the creature mark could be used in a real world design. I thought that since it is a fawn I wanted it to be something calm and feminine. I thought a makeup brand focusing eye on products would be interesting to explore.
Type and Color Exploration
Final Mockups
Here, I am creating iterations for my final creature mark with interpretive phrase. I wanted the final product to incorporate the fawn into the image like it would be in nature.
Exploring different compositions, I had three main concepts and decided to go with the bottom right image.
Final Logo and Color Palette
Creature Mark
Creature Mark aims to visually represent a chosen animal using basic design elements while showing specific physical, behavioral, and personality traits. Find ways to keep the meaning and qualities of the natural form when turning it into a graphic style. Also, learn how the form can be creatively exaggerated in a believable way based on the original natural shape.
